Knjiga home & lifestyle Redesigning Logos by Wang Sahoqiang, English
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44.99 €
Barva: pisana
ONE
Opis izdelka
Knjiga iz kolekcije home & lifestyle. Izčrpen vodnik priznanega urednika Wanga Shaoqianga predstavlja obsežno zbirko najboljših primerov študij primerov preoblikovanja logotipov z vsega sveta.
- V današnjem dinamičnem svetu se morajo blagovne znamke razvijati in prilagajati, da ostanejo pomembne. Logotipi - nekoč statični simbol - imajo danes ključno vlogo pri identitetah blagovnih znamk, ki se odzivajo, pritegnejo in prestane preizkus časa. Ta knjiga obravnava številne primere tega zdaj zelo zaželenega oblikovanja, pri čemer se oblikovalci spopadajo z izzivom oživljanja blagovnih znamk in ustvarjanja pametnih, prilagodljivih identitet v nenehno spreminjajočih se tržnih okoljih, pri čemer vključujejo nove strateške elemente, hkrati pa zagotavljajo, da bistvo blagovne znamke ostaja nedotaknjeno.
- Mehka vezava.
- Število strani: 240.
- Leto izdaje: 2024.
- Založnik: Hoaki.
- Dimenzije: 19 x 2 x 24 cm.
- Mehka vezava.
- Število strani: 240.
- Leto izdaje: 2024.
- Založnik: Hoaki.
- Dimenzije: 19 x 2 x 24 cm.
ID izdelka: 99KK-AKU5NK_MLC
Koda izdelka: HO1038
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